We are looking for an enthusiastic Senior Director of Marketing to join our rapidly growing team and work cross-functionally alongside our CEO, Product, and Sales departments. You will accelerate our growth by creating and leading the B2B and B2C marketing efforts for a SaaS company. This is a great opportunity for someone who thrives in a start-up environment and is looking for increased ownership in their role!
The position is located in Rishon Lezion.

Responsibilities
· Build the marketing strategy from beginning to end, including process and pitch.
· Maximize lead generation for the sales team through online and offline efforts.
· Understand the customer lifecycle and actively support the sales team to simplify and enhance the customer experience and anticipate their needs.
· Develop and implement strategic marketing plans to meet the company’s goals and objectives for our products and services.
· Plan and oversee all social media activities.
· Create and continuously monitor a marketing budget to ensure optimal spending.
· Identify relevant conferences, tradeshows, and other B2B demand generation tactics and create the necessary collateral.

Requirements

● Bachelor’s Degree in Business, Marketing, or or relevant field
● 5+ years of overall B2B marketing experience (preferably SaaS) with 3+ of those years at a Director level.
● Good experience in B2C marketing- Good communication skills
● Proven track record of success working at a start-up in the marketing department.
● Experience with demand and lead generation.
● Global experience and deep understanding of the business environment, market needs and digital platform
● Ability to think strategically while simultaneously diving into the weeds.
● Must be process-driven, results-driven, and business-oriented.
● Strong verbal and written communication skills.
● Experience with CRM software and digital marketing tools and techniques
● Strong leadership skills
● Excellent communications skills
● Strong analytical and project management skills
● Strategic mindset, with ability to make difficult decisions
● Experience in Hi-tech products sales is an advantage.
● English (speaking, writing, reading) very high level.

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